GP Explorer 2
GP Explorer 2
GP Explorer 2
GP Explorer 2
GP Explorer 2
GP Explorer 2

GP Explorer 2

Create a fun web experience for the new edition of the famous GP Explorer Formula 4 race.

WEBDESIGN AND ART DIRECTION BASED ON THE EVENT’S BRAND GUIDELINES, ADDING A FUN AND FESTIVE DIMENSION WITH ILLUSTRATED AND ANIMATED ELEMENTS.

Client
Bump
Expertises
#UI Design #Art Direction
Background video

Illustrate the festive spirit of the new edition of GP Explorer event.

HIGHLIGHT ALL THE ACTIVITIES TAKING PLACE ALONGSIDE THE RACE, WITH AN ILLUSTRATED VERSION OF THE CIRCUIT.

Illustration of the Bugatti circuit at Le Mans
Focus on the details of the circuit illustration
Focus on the details of the circuit illustration

Art direction inspired by the universe of motor racing.

ANGULAR SHAPES, OBLIQUE LINES AND VIBRANT COLORS TO ILLUSTRATE THE WORLD OF MOTOR RACING.

Presentation of the homepage for the GP Explorer 2
GP Explorer pilot in a race car
Presentations of the race teams

An intuitive and animated navigation menu.

CREATION OF A FULL-PAGE BURGER MENU, WITH HOVER ANIMATIONS REVEALING THE DIFFERENT CARS IN THE RACE TEAMS.

Background video
Presentation of the race teams
Page d'accueil GP Explorer 2 en mobile
Mobile burger menu open